

Waymon Hudson
Marketing, Communications, and Political Consultant
Email:
Location:
Twin Cities, Minnesota

I am an experienced and innovative professional with years of diverse experience in integrated marketing communications, graphic design, and digital outreach. My passionate work on political and issue campaigns of all levels has given me the ability to thrive in busy, fast-moving situations where personal initiative, hard work, organization, and the ability to manage multiple projects allows for success even in high stress environments.
My extensive experience across multiple social media platforms, including Facebook, Twitter, LinkedIn, Instagram, and YouTube, allows me to have impactful and meaningful interactions online, which I enjoy on every level. Through hard work and hands-on experience, I have developed strong writing skills, expertise in creating marketing and branding strategies, and valuable marketing research and data analytics abilities.
My time in various positions and fields has shaped me to value interpersonal relationships well as robust personal, poltical, and professional ethical standards. My diverse experience, along with my strong editorial and ethical standards, unique writing voice, and experience with the new media landscape, makes me an invaluable asset to any organization.
EXPERIENCE
2021-Present
Marketing Director
Communication Service for the Deaf
Integrated marketing communications strategy and leadership for the global non-profit brand, as well as a portfolio of businesses owned by CSD and government contracts. As a fully remote company, work include new and innovative uses of technology to increase connectivity with teams and clients.
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Skills include copywriting, graphic design, video production and editing, website creation, social media marketing, public relations, SEO and SEM strategies, analytics interpretation and reporting, team management, client relations, branding, B2B and B2C marketing, and presentations.
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Led internal marketing team of 20, government program outreach team of over 200 people, and other cross-function teams, all in a virtual environment that required creating unique spaces to work, collaborate, and team build remotely.
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Helped create new global branding strategy for CSD. Also created a new social media policy, updated the website, designed and implemented an automated event management system, and built new community and business partnerships.
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Successfully rebranded a statewide program the California government, including new website, logo, social media presence, branding guide, digital and print advertising, and commercials, based on consumer studies, focus groups, program surveys, data and trend reporting, and needs assessments. This increased program inquires by over 300% and program applications by 150%.
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Created completely new brand and marketing strategy for a telehealth startup called Health Signs Virtual Care. This included a new website, Telehealth platform integrations, print and digital collateral, videos, legal and privacy reviews, and individual marketing plans for government, business, insurance companies, and patients.
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Created new strategy for Connect Direct, an innovative customer service platform for the Deaf community that trains and hires Deaf customer service agents for companies, including Google and Comcast, as well as small businesses. This included a new website, updated social media strategy and content, consumer awareness and demand campaigns, webinars, and data reporting.
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Planned and implanted new marketing strategy for Gridcheck, a cloud-based scheduling platform for accessibility providers. Created plans to target interpreting agencies, school systems, and courts. This included new digital and social media content and advertising, presentations and webinars, updated collateral, and data reporting.
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Wrote and won grant applications with multiple states to create COVID-19 hotlines in American Sign Language that provide equal access to up-to-date health information for the Deaf community in their native language. This included marketing these hotlines to their constituents through online marketing and on-the-ground outreach.
2021-Present
Copywriter
National Deaf Center on Postsecondary Outcomes
Content writer on issues supporting the deaf, deafblind, deaf+, and hard of hearing community.
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Writes, edits, updates and revises newsletters, blogs, newsfeed articles, press releases, event wrap-ups, and educational scholarship.
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Provides proofreading and copyediting support for NDC resources.
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Creates webinars and presentations on a variety of educational, community, scholarly, and technical topics.
2007-Present
Consultant
Waymon Hudson Consulting,Political & Communications Consultant
Marketing Communications specialist with experience in creative web-based action, digital and print advertising, multimedia content creation, graphic design, targeted audience outreach, fundraising, and data analytics. www.WaymonHudson.com
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Skills include social media outreach and creative multimedia content creation, campaign management, legislative policy development, volunteer management, media relations, website creation, direct mail campaign creation and automation, and donor outreach.
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Campaign work includes:
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Florida Red & Blue: Vote No on Florida Gay Marriage Ban (Amendment 2, 2008): Head of statewide media outreach, media relations, online action, and social media. Led large, multilingual team of media experts.
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Anthony Niedwiecki for Oakland Park City Commission/Mayor (2009): Campaign manager and media relations
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Retention of Broward County Circuit Court Judge Kenneth Gillespie (2009): Web page creation, online outreach, and creative multimedia content creation.
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Justin Flippen for Wilton Manors City Commission (2008): Web page creation, online outreach, and creative multimedia content creation.
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Julie Carson for Wilton Manors City Commission (2008): Web page creation, online outreach, and creative multimedia content creation.
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John Adornato for Oakland Park City Commission (2010): Web page creation, online outreach, and creative multimedia content creation.
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Deaf Equity, Non-Profit Organization (2021): Web page creation, online communications, and creative multimedia content. www.DeafEquity.org
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Minnesota Deaf Queers, Non-Profit Organization (2021): Web page creation, online communications, and creative multimedia content. www.MNDeafQueers.org
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Deaf North Yoga (2021): Web page creation, online communications, and creative multimedia content. www.DeafNorth.com
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July 2017-June 2020
Director of Marketing
and Communications
Golden Gate University School of Law
Work focused on creating an integrated and cohesive marketing and communications strategy that included advertising, print materials, email marketing, social media, specialized outreach campaigns, and media interaction that significantly increased student, donor, and alumni engagement and student diversity. Law.GGU.edu
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Worked closely with a communications support team for the university and its separate specialized schools, programs, and centers. Created specialized marketing plans and strategies for each of the various programs and centers across the school.
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Successfully worked on a complete rebranding of the school of law, which included a creative redesign and implementation of new collateral, a new website, new social median presence, and a fully integrated marketing communications plan to help further the school's goals and mission. This included the creation of an organized creative design vault of images, video, and other easily searchable content for use across the university, which had never existed previously.
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Created a university-wide style guide and enforced its adherence.
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Organized and supervised web developers, designers, photographers, videographers, graphic designers, and other teams for various projects for the university.
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Worked directly with the Senior Leadership Team to produce and execute content around strategic planning and new programming, including building branding, logo, creative imagery, taglines, and advertising copy for a completely new online law degree program, as well as other programs.
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Tracked marketing campaigns, ran Customer Relationship Management (CRM) platforms, and reported campaign deliverables and KPIs to Senior Leadership.
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Organized and oversaw various webinars, workshops, conferences, and other events.
2007-2017
President
Fight OUT Loud
President and co-founder of Fight OUT Loud, a national non-profit organization dedicated to helping LGBTQ individuals and their allies fight discrimination and hate. www.FightOUTLoud.org
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Skills include community organizing, online & event organizing, press outreach and public relations, and social media outreach and education.
2010-2018
Featured Columnist
The Huffington Post
Contributing columnist on LGBTQ issues, state & national politics, and pop culture. www.HuffingtonPost.com
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Skills include creating content, researching issues, scheduling & conducting interviews, building & maintaining media lists and relationships, and pushing news & content on social media.
2010-2018
Featured Columnist
Chicago Tribune
Columnist and op-ed contributor for the Chicago RedEye, a division of the Chicago Tribune, specializing in LGBTQ issues, politics, and pop culture. www.RedeyeChicago.com
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Skills include creating content researching issues, scheduling & conducting interviews, building & maintaining media lists and relationships, and pushing news & content on social media.
2012-2016
Host
Executive Producer
Gay TV on The Go
Host and producer of the political discussion show Critical Thinking, a show focused on in-depth discussions with newsmakers & opinion shapers on all things relevant to the LGBT community. www.GayTVOnTheGo.com
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Skills include creating scripts, scheduling & conducting interviews, and organizing & creating video content.
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Put together and supervised diverse team of videographers, film editors, sound teams, technology experts, and more for each episode as executive producer.
2001-2016
Political Editor
Featured Columnist
ChicagoPride.com
Featured columnist and op-ed contributor specializing in LGBTQ issues, politics, and pop culture. Author of the political column. www.ChicagoPride.com
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Skills as Political Editor included creating content, writing website copy, organizing content, editing peer articles, and overseeing the content of the website.
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Recruited, supervised, and mentored large diverse team of creative writers and journalists as Political Editor.
2007-2015
Editorial Board
Featured Columnist
The Bilerico Project
Contributing columnist on LGBTQ issues and politics. Member of the Editorial Advisory Board, which oversaw content and website quality. www.Bilerico.com
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Skills included creating content, writing website copy, organizing content, editing peer articles, and helping with editorial oversight of the website.
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Recruited, supervised, and mentored large diverse team of creative writers and journalists as Editorial Board Member.
2010-2012
Midwest Regional Co-Chair
The Trevor Project
Co-chair of the Chicago Ambassadors Council, created for Chicago-based supporters of The Trevor Project, the leading national organization focused on crisis and suicide prevention efforts among LGBTQ youth.
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Skills included large-scale fundraising, event planning, community organizing, and“safe space” training in public schools & universities.
2001-2007
Inflight Crew Trainer
JetBlue Airways
Inflight Crew Member and trainer for new flight attendants.
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Skills included providing friendly & effective passenger service and safety, providing high-level interpersonal communication & problem resolution for both passengers and coworkers, leading a team of inflight crewmembers, training new flight attendants, and coordinating and organizing complex logistics & concerns.
1998-2001
Entertainment Performer
Walt Disney World
Singer & Dancer for shows & parades and trainer for new cast members.
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Skills included providing enthusiastic entertainment with both optimism and a sense of humor, using strong interpersonal skills to provide superior experience for guests, and working both independently and on a team.
SKILLS

Integrated Marketing Communications
Multimedia Content Creation
Project Management
Graphic Design
Branding
Data Analytics
Social Media and Digital Marketing
Politcal & Cultural Trends
PR & Media Relations
Community Organizing
Fundraising
American Sign Language
EDUCATION
2018-2020
B.A in Business Management with a Marketing Concentration
Golden Gate University
B.A in Business Management with a Marketing Concentration. Dean’s List throughout program, with 4.0 GPA throughout entire program. Graduated Summa Cum Laude.
1999-2001
B.S. in Business Administration
B.A. of Arts with a Music Concentration.
Stetson University, Deland, Florida
Worked towards a B.S. in Business Administration and a B.A. of Arts with a Music Concentration. Achieved 4.0 GPA throughout both programs. Left due to terminal family illness.
1997-1999
B.S. in Business and Political Economy
B.A. in Performance Studies.
New York University
Worked towards a B.S. in Business and Political Economy and a B.A. in Performance Studies. Both programs included rigorous writing skills, interpersonal relationship skills, and research ability. Achieved 4.0 GPA throughout both programs. Transferred due to terminal family illness.
WRITING SAMPLES
National Politics
I have had extensive experience covering national politics, from hot-button cultural issues to presidential campaigns, for a variety of news outlets and educational organizations.
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Elections: Voter ID Laws, Suppression & Equality - The Williams Institute at the UCLA School of Law, 2012
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National Coming Out Day: Fighting the Everyday “Don’t Ask, Don’t Tell” - Encyclopedia Britannica, 2011
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The War on Intellectualism - Bilerico Project, 2008
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Trayvon Martin Should Open Our Eyes: White Privilege and Racial Profiling - Huffington Post, 2012
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EXCLUSIVE: Interview with Obama's Deputy Campaign Manager Steve Hildebrand- Bilerico Project, 2008
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Election: Rhetoric, the Record, and the Reality of Equality - Huffington Post, 2012
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Election: Party Platforms Highlight Stark Differences in Democratic and Republican Positions on LGBT Equality - Huffington Post, 2012
International Politics
I covered international news for multiple outlets, including social and political issues.
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Seeing Gun Violence Through International Eyes - Huffington Post, 2012
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TheCall Uganda: Anti-Gay American Evangelical Going to Inflame Hate in Uganda - Huffington Post, 2010
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Ugandan “Kill The Gays” Pastor Martin Ssempa Reads and Responds - Bilerico Project, 2010
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American Evangelical Lou Engle Promotes 'Kill the Gays' Bill at Sunday's Rally in Uganda - Huffington Post, 2010
Television/Video Content
My television content comes from my political talk show Critical Thinking, which I wrote and produced. The show covered LGBTQ issues, both political and social.
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A Conversation About Intersections of Race & LGBT Issues (VIDEO) - Huffington Post, 2013
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Critical Thinking TV Tackles Bisexuality, Biphobia, & Bi Erasure (VIDEO) - Huffington Post, 2012
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From Anita Bryant to Today: 'Critical Thinking' Debunks the 'Save Our Children' Argument (VIDEO) - Huffington Post, 2013
State Politics
My work on state politics comes from a deep passion for social issues such as LGBTQ rights and adoption equality.
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Separating Church & State: When Faith-Based Orgs Trump Civil Rights - Huffington Post, 2011
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Illinois Looking Toward Marriage Equality - Huffington Post, 2012
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Florida’s Karate/Sissy Ad: A Teachable Moment in Stereotypes, Gender Roles, & Shaming - Bilerico Project, 2010
Personal
I have often drawn on my personal experiences to explain complex or emotional issues to readers.
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Looking Back at 9-11: A Flight Attendant's Story - Bilerico Project, 2011
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Generation Gaps: A Story of Love - ChicagoPride.com, 2012
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I Am A Sexual Assault Survivor Trying To Survive This Election - Huffington Post, 2016
GRAPHIC DESIGN SAMPLES
GRAPHIC DESIGN SAMPLES
Print & Digital Ads

















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